...Mission-driven luxury resortwear brand My Beachy Side collaborated with Emily in Paris Part 2 via ViacomCBS for its Resort 2022 collection.
“For a small brand like us, it’s hard to be noticed. The Emily in Paris partnership gives us a voice and gets the word out there,” says Gamze Ates
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Why fashion’s love affair with TV is big business
By Duygu Kalelioglu
